Kritical expands from music into Los Angeles radio

By AI, Created 4:50 AM UTC, May 22, 2026, /AGP/ – Riverside producer and DJ Kritical is broadening his West Coast profile with a new radio show on KPFK while continuing to grow his independent music audience. The move adds a broadcast platform to a catalog that has drawn more than 115,000 monthly Spotify listeners and collaborations with major West Coast and hip-hop artists.

Why it matters: - Kritical’s move into radio gives the independent producer, DJ and host a new way to reach listeners beyond streaming platforms. - The expansion strengthens his West Coast brand across music, broadcasting and entertainment media. - The show also creates another platform for independent artists and culture-focused programming.

What happened: - Riverside-based artist Kritical, also known as Jose Rojas, is building momentum as an independent creative force. - Kritical recently launched “Thump Radio” on 90.7 FM KPFK in Los Angeles. - The show airs every Friday from 9 p.m. to 10 p.m. - The program features old school classics, funk, lowrider music, West Coast records and emerging independent artists.

The details: - Kritical’s music blends funk, R&B, hip-hop, Latin influence and cinematic production. - His sound is rooted in California culture and West Coast bounce. - Kritical has worked with Ty Dolla $ign, King Lil G, B-Real, Mr. Criminal and Layzie Bone. - His catalog has more than 115,000 monthly listeners on Spotify. - Kritical says music is about emotion, representing his background and giving independent artists a space to be heard. - Public contact information listed in the release includes the artist’s website and Instagram handle @ItsKritical.

Between the lines: - Kritical is leaning into ownership and consistent independent releases rather than relying only on traditional label pathways. - The radio show could help convert music listeners into a broader audience for his brand. - His programming choices point to a strategy built around nostalgia, local identity and independent discovery.

What’s next: - Kritical plans to keep expanding across music, radio and media. - The release says he remains focused on long-term ownership, consistent releases and audience connections across generations. - “Thump Radio” is set to continue weekly on Friday nights on KPFK.

The bottom line: - Kritical is turning music momentum into a wider media platform, with radio now adding reach, credibility and cultural influence to his independent growth.